A few weekends ago, we held our first ever TrustCloud/UpGo summit. It consisted of the team sequestering ourselves for a weekend and hammering out the company roadmap and future product specs. At the end, we had done some amazing work and created some designs for awesome products. And while we can’t show you exactly what they are right now, know that we’re incredibly excited to unleash them on the public in a few months.
You guys are going to love these.
Filed under summit programming weekend roadmap product
At UpGo, we have a lot to celebrate this holiday season. Not only has it been an amazing year for our company, but we’ve got some exciting things in the pipeline that we can’t wait to unveil. And so, to honor the past 12 months and to look toward the future, we did what any self respecting tech start up would do - we held our company holiday party at a bar that features a mechanical bull. The video above should give you a taste of what (literally) went down.
Filed under holiday christmas nightlife bull riding
In honor of the upcoming ski season, we’ve uploaded this oldie. Last February, Xin, Michael and Adam headed to Vermont for some team building amidst the snowy slopes of Killington. This is what went down.
Filed under skiing team snowboarding
You may not be Rachael Ray or Gordon Ramsay but with a few good recipes you can trick your Thanksgiving guests into thinking you’re secretly a culinary master. Once you’ve got a kick ass recipe or two in your arsenal, you won’t hesitate to invite everyone over to enjoy! Here’s a super easy recipe your guests will love:
Pineapple Bread Pudding:
You’ll need:
- Half cup, ( 1 stick) butter
- 1 cup sugar
- 4 eggs, lightly beaten
- I large can pineapple crushed in own juice, about 18-20 oz
- 8 slices of white bread with crusts removed
Directions:
- Drain pineapple, and grease dish
- Cream together butter and sugar, add eggs, and beat, add drained pineapple, and cubed bread.
- Bake for 45 minutes to an hour at 325 degrees.
Hints:
Make sure you drain the pineapple well to keep things from getting soggy.
Before you bake, let the mixture stand for a while so the bread absorbs the liquid.
Enjoy!
As any frequent male attendee of bars and nightclubs knows, a good wingman is an extremely valuable commodity. Picking up the ladies is not an easy task for the single guy, and that is why it is very important to have a friend by your side who is willing to help you out. We here at UpGo have done some extensive research on what makes a good wingman, and we have come to the following conclusions:
- The wingman must be willing to take one for the team. (Often the girl you are trying to score with has an annoying, unattractive friend who must be distracted. This is where the wingman comes in. A common phrase used to describe this situation is “falling on the grenade.”)
- The wingman must go along with any lies you tell during the evening. For example, if you tell a girl that you are an accomplished brain surgeon, your buddy must back you up on that.
- The wingman must be experienced, charismatic, and intelligent, or else he will hold you back. He must also be an expert at improvisation.
Coors Light once ran a commercial featuring the song “Ode to the Wingman.” Here are the lyrics:
This chick’s rockin your bro’ on the dance floor…
But she’s towing an anchor
A junior investment banker
Who’s talkin’ ‘bout herself and not much more, oh…
So buy her a beer, that’s the reason you’re here, mighty wingman
You’re takin’ one for the team
So your buddy can live the dream
Wingman…
And because we support these men who are willing to “fall on grenades”, we want to help you keep your wingmen close at hand, or more literally, in your pocket.You probably have a good idea by now which friends would be good wingmen and which ones would be a poor choice. UpGo would help you group your friends into categories, like “Wingmen for the Weekend,” and then make it easy to invite that group to a Happy Hour at a bar for example.
So whether you, yourself, are the mighty wingman, or you’re looking for a buddy to help you out, we here at UpGo wish you the best of luck with your nightclub escapades. Here’s to livin’ the dream.

We had an amazing time showcasing UpGo to the masses at TechCrunch: Disrupt in San Francisco! Thanks to everyone who gave us valuable feedback and insight, and we loved checking out some of the newest companies and technology.
Filed under techcrunch disrupt
While we (and our freshly waxed snowboards) anxiously await significant snow accumulation on the peaks up north, we flipped out when this sweet UpGo branded skateboard made its way into our office!
Filed under swag
Taking a big step in the right direction, Facebook has revamped Groups. They have done away with lame-ass friend lists and the obscure groups that existed before and created something that seems to have some Gmail genetics mixed in. Group members are now able to engage in group chats and post a number of things to their exclusive wall. This adds some actual utility to the group function and has some definite advantages as far as privacy goes.
Before Facebook Groups got a face-lift, grouping on the social media site was a pretty big fail. Friends lists were widely unused, and served little function beyond establishing privacy settings for a specific list of people. Groups were useful for creating group-specific events, but were far too tedious to make. But I wonder, even after the much needed make-over, are people actually making groups and using them?
People naturally create groups in real life. The problem is, Groups on Facebook are not naturally created. Users have to manually select friends for groups. While this seems like a relatively painless task, most people simply don’t take the time to do it. What Facebook hasn’t done is make the groups for you, but in all reality, it could.
Although people tend to get a little uncomfortable when they realize how much Facebook knows about them, users still willingly offer up a whole mess of information about themselves and their friendships on Facebook. With UpGo, we are helping you out by taking that next step and intuitively making groups for you. With the information stored in your Facebook account we take a stab at grouping your friends into groups you will actually use. With the dirty work done for you, it’s easy to take advantage of the utility grouping offers.
Filed under facebook groups lifehacker
The average Facebook user has 150 friends. College students may be shocked by the thought of a mere 150 friends, while older generations of Facebook users may wonder how you could possibly find 150 friends online. Regardless of how you compare to the 150 friend average, the truth is, you probably only know about 15 of your Facebook friends. You certainly don’t contact all of your Facebook friends to make weekend plans. But why not dive a little deeper into your pool of online friends? It may be a refreshing change from your standard 15.
The current grouping tr
end reflects peoples’ desires to dive deeper. By choosing different groups of friends to hang out with we give ourselves more opportunities to meet friends of friends or better know our acquaintances. We are able to find a middle ground between 15 and 150.
UpGo is a quick and easy way to expand past your standard 15. The radar shows you how you are connected to all of your friends, and those connections simplify the grouping process. It shows you a logical way to reach out and group up. By using UpGo to group your Facebook friends, you make your social network more similar to your real life network. This change will make your standard 15 change and grow in a surprisingly effortless way.
Xin, representing UpGo, was proud to be a member of the NYC Bruins marketing panel last night. The organization brings together UCLA alumni in the New York area, and hosts networking events, talks, and sports watching parties. Last night’s talk, moderated by Noah Mallin, Director of Strategic Development with Reprise Media, focused on offline to online marketing and how companies, such as UpGo, bridge that gap.
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